Background
  • arrow_back Home
  • keyboard_arrow_rightBlog horizontal

Blog horizontal

trending_flat

Korean Indie Games: Pioneering Global Success

Korean indie games are making waves in the global gaming industry. In recent years, several Korean indie titles have gained recognition and acclaim across the world. Letโ€™s explore some of the standout ones. The Devil Within: Satgat Developed by Newcore Games, The Devil Within: Satgat blends traditional Korean culture with a post-apocalyptic narrative, creating a unique and immersive gaming experience. Set in a fictional Joseon era, the game tells the story of โ€˜Kim Ripโ€™, a loyal bodyguard betrayed by his comrades and driven by a desire to restore justice in a world overrun by demons. The game draws heavily on Korean historical themes while incorporating dark fantasy elements. The title Satgat refers to a traditional Korean hat worn to protect against rain, snow, or sunlight, adding a cultural layer to the gameโ€™s aesthetic. The Devil Within: Satgat has received numerous […]

trending_flat

New Korean Game Releases in Late 2024

As we enter the second half of 2024, the Korean gaming industry is gearing up for significant changes, with several highly anticipated titles set for release. This period is crucial for developers as they aim to build on the successes of the first half of the year while strengthening their business strategies through new game launches. These new titles will span multiple platforms, including mobile, PC, and consoles, as companies push to expand their global presence. Many of these games leverage popular IPs or bring fresh innovations to the market, offering players diverse experiences. Nexon: Mobile Adaptations of Popular IPs and New Genre Challenges Nexon is preparing to launch several highly anticipated games in late 2024. Among these is Mabinogi Mobile, a mobile adaptation of the beloved Mabinogi IP, which originally debuted as a PC MMORPG in 2004. Known for […]

trending_flat
Jobs in Mobile Gaming: Welcome June

โšก๏ธ 999 Jobs in Mobile Gaming ๐Ÿ‘‰๐Ÿป Data from Gamigion.com/jobs ๐Ÿ•บ๐Ÿป Dev ๐Ÿ’ป Art ๐ŸŽจ Product ๐Ÿ“ฑ Marketing ๐ŸŽฏ Business ๐Ÿ’ฐ Data ๐Ÿ“ˆ QA โš’๏ธ ๐Ÿ’ป Dev Analytics Engineer Scopely ๐Ÿ‡ช๐Ÿ‡ธ Executive Producer - External Development Scopely ๐Ÿ‡จ๐Ÿ‡ณ ๐Ÿ‡บ๐Ÿ‡ธ Senior Producer, External Development Scopely ๐Ÿ‡จ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ Senior Technical Producer - Monopoly GO Scopely ๐Ÿ‡ช๐Ÿ‡ธ Client Engineer - Monopoly GO Scopely ๐Ÿ‡ช๐Ÿ‡ธ Lead Platform Engineer Scopely ๐Ÿ‡ช๐Ÿ‡ธ Lead Tools Engineer Scopely ๐Ÿ‡ช๐Ÿ‡ธ Lead Client Engineer - Scrabble Scopely ๐Ÿ‡ช๐Ÿ‡ธ UI Programmer, Project R.I.S.E Supercell ๐Ÿ‡จ๐Ÿ‡ณ Tools Programmer, mo.co Supercell ๐Ÿ‡ซ๐Ÿ‡ฎ Asset Pipeline Engineer, TNT Supercell ๐Ÿ‡ซ๐Ÿ‡ฎ Senior Mobile Application Developer, Supercell ID Supercell ๐Ÿ‡ซ๐Ÿ‡ฎ Senior Software Engineer 1 (C++) Zynga ๐Ÿ‡ฎ๐Ÿ‡ณ Software Engineer Zynga ๐Ÿ‡น๐Ÿ‡ท Senior Manager, Engineering Zynga ๐Ÿ‡ฎ๐Ÿ‡ณ Senior Software Engineer I Zynga ๐Ÿ‡ฎ๐Ÿ‡ณ Senior Software Engineer Zynga ๐Ÿ‡ฎ๐Ÿ‡ณ Software Engineer (Live-ops) - Gram Games Zynga ๐Ÿ‡ฌ๐Ÿ‡ง Engineering Manager […]

trending_flat
Scopely Completes the Acquisition of Nianticโ€™s Game Business

Scopely has officially completed its acquisition of Nianticโ€™s gaming division as of May 29, 2025. Earlier, we wrote about this here. Also, check out Jakub's take. With this deal, several major titles and services have joined the Scopely portfolio, including: Pokรฉmon GO Pikmin Bloom Monster Hunter Now Campfire Wayfarer Alongside these games and community-focused platforms, over 400 Niantic employees will be transitioning to Scopely. So far, operations appear to be continuing without disruption. Niantic has also reached out to members of the Community Creator Program with following: โ€œWe are happy to share with you that Nianticโ€™s game business is officially part of Scopely now that the deal has been finalized. Itโ€™s business as usual for the Pokรฉmon GO, Pikmin Bloom and Monster Hunter Now teams. We have a lot of exciting content lined up for the rest of the year […]

trending_flat
Ad Creatives is a hot topic.

๐Ÿ”ฅ 'Ad Creatives' is a hot topic. Seen AppsFlyer's State of Creative Optimization 2025 Report?+ Big shot by Meta & dentsu๐Ÿ’ฐ Data out of 1.1M creatives, $2.4B in ad spend.One massive insight: Performance is personal.๐Ÿฆ„ Mobile Gaming?Top 2% of Ad Creatives DOMINATE, pulling 53% of TOTAL SPEND!โ€ข Failure > Success on Social (Casual)โ€ข Challenge > Excitement for Retention (Hypercasual)โ€ข Community & Competition = Retention Gems in Midcoreโ€ข Social Casino = Pure Fantasy Wins ๐Ÿ˜ถโ€๐ŸŒซ๏ธ Strategic Shiftsโ€ข Scale alone โ‰  Success โ€” Emotion + Measurement matterโ€ข Retention & IPM donโ€™t always align โ€” Balance is everythingโ€ข UGC formats like Gameplay Reviews & Arcs like Failure-to-Success are undervalued gold.โšก๏ธ More?AI. Transforming creative optimization out there.Full Report here

trending_flat
Apple launches a dedicated Games App

Apple is reportedly launching a dedicated Games app across iPhone, iPad, Mac & Apple TV. It will replace Game Center and will centralize game launch, achievements, and Arcade. Why it matters (imo):๐ŸŸฃ More inventory for Apple Ads๐ŸŸฃ Clearer separation between games & apps = less competition in placements like Search tab & Today tab๐ŸŸฃ Multi-platform setup (iOS, macOS, tvOS) = cross-device user journeys๐ŸŸฃ New ad formats possible (like playables?)Bonus: Apple just acquired its first-ever game studio, RAC7 (Sneaky Sasquatch).My take?Apple is getting ready for a world of alternative app stores.And it wants to keep a slice of the pie + grow its ad business/inventory.This move protects traffic, revenue, and monetization.

trending_flat
The Monetization Engine Behind Magic Sortโ€™s Rise

What stood out to me this week while digging into the sorting genre was just how much of a competitive advantage Magic Sort by Grand Games has. Over the last 30 days, the top 10 sorting games collectively garnered 29 million downloads and 15 million daily active users (DAU). These games generated a total of $7.7 million in in-app purchases (IAPs). Magic Sort, by Grand Games, pulled in $3.3 million in IAPs or 43% of the top 10โ€™s total IAP revenue, from just 478k DAU (only 3.4% of the top 10's total DAU). That level of monetization efficiency is rare in the sorting genre and impressive, to put it mildly. I calculated the total revenue of other category leaders, such as Bus Out (iKame) and Hexa Sort (Lion Studios), to showcase their total revenue. Although the games monetize in a […]

trending_flat
Difference between deterministic and random level based puzzlers?

Warning โ˜ข๏ธ Heavy Game Design post ahead. Do you know the difference between deterministic and random level based puzzlers? ๐Ÿค” In the current market we see more and more successful puzzle games following a completely different level design paradigm than your usual Candy Crush or Royal Match ๐Ÿ‘‘. Puzzlers with their dominating sub-genres such as Match3 or Blast were always the masters of randomness, where difficulty was created using random or semi-random algorithms. You still need to do the level objectives, which are fixed, such as clearing certain items or collecting something from a generator, but the "candies" or tokens that you get to match varies with each playthrough. This randomness introduces a layer of chance, where even a well-planned strategy can be "sabotaged" by an unlucky arrangement or boosted by a fortunate ๐Ÿ€ cascade of matches. Deterministic level-based puzzlers […]

trending_flat
Game Deconstruction: Magic Sort by Grand Games

๐ŸŽฎ Game Deconstruction: Magic Sort by Grand Games ๐Ÿš€ From Flow to Fatigue โ€” A Playerโ€™s Journey I recently discovered Magic Sort, and on the first day, I completed 60 levels. I was in flow โ€” fully immersed, effortlessly progressing. But over time, I started to observe when and why that flow started to break. What engaged me? What pulled me out? And what was missing? ๐Ÿ” ๐–๐ก๐š๐ญ ๐ฐ๐จ๐ซ๐ค๐ฌ ๐ฐ๐ž๐ฅ๐ฅ The game offers early access to flow โ€” intuitive mechanics, fast onboarding, clear rewards.Events are introduced quite early: Broom Streak, Jetpack Race, Sky Jump โ€” an attempt to diversify engagement and appeal to different player types. โš–๏ธ ๐–๐ก๐š๐ญ ๐๐ข๐ฌ๐ซ๐ฎ๐ฉ๐ญ๐ฌ ๐ญ๐ก๐ž ๐ž๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž Flow is easily broken by spikes in level difficulty and a lack of balance between easy and hard levels. With an increasing number of โ€œhardโ€ and โ€œsuper hardโ€ levels, […]

trending_flat
We test 24+ puzzle games weekly.

We test 24+ puzzle games weekly. Only a few of those games are worth your time. Follow me to ๐ŸŽข! Who are we? Ex-publishers,Game Designers,Product Managers,Game Studio Founders,We are Mobile game players! We deconstruct games that can benefit you.We follow your competitors for you!We bring you news every week,To boost your production...As of today, we are scanning around 150+ Mobile game studios in their daily production,And analyze immediately...Cheers!

trending_flat
Prioritizing what to improve next in the game is tough.

Prioritizing what to improve next in the game is tough. A clear framework to prioritize your game metrics: from first session to monetization.Follow the order. Start at the top.๐Ÿญ. ๐—ข๐—ป๐—ฏ๐—ผ๐—ฎ๐—ฟ๐—ฑ๐—ถ๐—ป๐—ด ๐—ฐ๐—ผ๐—บ๐—ฝ๐—น๐—ฒ๐˜๐—ถ๐—ผ๐—ป โ€ข Ensure a smooth and rewarding first-time experience๐Ÿฎ. ๐—˜๐—ฎ๐—ฟ๐—น๐˜† ๐—ฟ๐—ฒ๐˜๐—ฒ๐—ป๐˜๐—ถ๐—ผ๐—ป โ€ข Set clear goals โ€ข Deliver quick wins in the first few sessions๐Ÿฏ. ๐—ฃ๐—น๐—ฎ๐˜†๐˜๐—ถ๐—บ๐—ฒ โ€ข Design compelling mechanics that keep players engaged longer๐Ÿฐ. ๐—–๐—ต๐˜‚๐—ฟ๐—ป ๐—ฟ๐—ฎ๐˜๐—ฒ โ€ข Identify and fix drop-off points โ€ข Keep difficulty progression smooth๐Ÿฑ. ๐— ๐—ถ๐—ฑ-๐˜๐—ฒ๐—ฟ๐—บ ๐—ฟ๐—ฒ๐˜๐—ฒ๐—ป๐˜๐—ถ๐—ผ๐—ป โ€ข Use daily missions and goals to drive progression๐Ÿฒ. ๐—”๐˜ƒ๐—ฒ๐—ฟ๐—ฎ๐—ด๐—ฒ ๐—น๐—ฒ๐˜ƒ๐—ฒ๐—น๐˜€ ๐—ฝ๐—น๐—ฎ๐˜†๐—ฒ๐—ฑ ๐—ฝ๐—ฒ๐—ฟ ๐—ฑ๐—ฎ๐˜† โ€ข Encourage consistent routine play with short, daily challenges๐Ÿณ. ๐—ฆ๐˜๐—ถ๐—ฐ๐—ธ๐˜† ๐—ณ๐—ฎ๐—ฐ๐˜๐—ผ๐—ฟ (๐——๐—”๐—จ/๐— ๐—”๐—จ) โ€ข Increase return rate with events, updates, and surprises๐Ÿด. ๐—Ÿ๐—ผ๐—ป๐—ด-๐˜๐—ฒ๐—ฟ๐—บ ๐—ฟ๐—ฒ๐˜๐—ฒ๐—ป๐˜๐—ถ๐—ผ๐—ป โ€ข Build deep meta-systems โ€ข Create meaningful social features๐Ÿต. ๐—–๐—ผ๐—ป๐˜ƒ๐—ฒ๐—ฟ๐˜€๐—ถ๐—ผ๐—ป ๐˜๐—ผ ๐—ฝ๐—ฎ๐˜†๐—ถ๐—ป๐—ด ๐˜‚๐˜€๐—ฒ๐—ฟ๐˜€ โ€ข Offer strong first-time bundles โ€ข Use smart starter packs๐Ÿญ๐Ÿฌ. ๐—”๐—ฅ๐—ฃ๐——๐—”๐—จ […]

trending_flat
Consolidated view of the current UA pain points

๐ŸฆฉTip of the week A deep dive across recent 1:1 interviews with marketers reveals consistent pressure points in User Acquisition (UA), Monetization, Platform Strategy, and Creative Execution. Despite different game genres and team sizes, recurring themes emerged: Rising CPIs (no shiiiiiiiiiiit) Creative fatigue Monetization model fragility Channel dependence Hereโ€™s a consolidated view of the current pain points and, more importantly, what you can do about them. User Acquisition: CPI Crisis & Channel Saturation Challenges Identified: CPIs rising across the board Over-reliance on AppLovin, Facebook, or Google Self-publishers with small budgets are struggling to validate games without high CPIs. TikTok conversion tracking is still limited, but the creative opportunity is strong. Opportunities: TikTok Creator Challenges to generate low-cost, authentic content at scale. You can replicate on other channels with AI Diversify spend across 3โ€“5 networks Creative Strategy & speed is key […]

trending_flat
Are aggressive ad campaigns killing the value of rewarded ads?

Are aggressive ad campaigns killing the value of rewarded ads?Letโ€™s talk about ad fatigue.Someone asked me: โ€œCan players really get tired of rewarded ads? Arenโ€™t they opt-in by design?โ€In theory - yes. Rewarded ads are player-initiated.You tap the button, you get a reward. Simple. Controlled. Fair.But in practice? Thereโ€™s a problem no one likes to talk about:๐Ÿคฏ Content fatigue.When a player sees the same ad over and over - especially from the same game running an aggressive campaign - they stop caring.Then they stop watching.Then the value of rewarded ads collapses.Latest example for me is Royal Kingdom from Dream Games.I donโ€™t know how much theyโ€™re spending, but their ads are everywhere. Same video. Same art. Same everything.It got to the point where I stopped watching rewarded ads entirely.๐ŸŽฏ So yes - rewarded ads can absolutely cause fatigue.Not because of frequency. […]

trending_flat
UAE Offers Free ChatGPT Plus to All Residents Through OpenAI Partnership

The United Arab Emirates has become the first country to provide free access to ChatGPT Plusโ€”OpenAIโ€™s $20/month premium AI chatbotโ€”to all its residents. This comes as part of a broader strategic alliance between OpenAI & UAE government. The deal includes building โ€œStargate UAE,โ€ a massive AI infrastructure project in Abu Dhabi featuring a one-gigawatt supercomputing cluster, with 200 megawatts set to go live next year. The initiative aims to make the UAE a regional AI powerhouse. This effort is aligned with OpenAIโ€™s global โ€œOpenAI for Countriesโ€ program, which supports countries in developing AI systems tailored to local languages, cultures, and policies, with a strong emphasis on data privacy and responsible AI use. OpenAI CEO Sam Altman praised the UAEโ€™s โ€œbold vision,โ€ citing its potential to accelerate progress in healthcare, education, and clean energy. Major tech firms like Microsoft, Oracle, Nvidia, […]

Login to enjoy full advantages

Please login or subscribe to continue.

โœ–

Go Premium!

Enjoy the full advantage of the premium access.

โœ–

Stop following

Unfollow Cancel

โœ–

Cancel subscription

Are you sure you want to cancel your subscription? You will lose your Premium access and stored playlists.

Go back Confirm cancellation

โœ–