Warning โข๏ธ Heavy Game Design podcast ahead. Do you know the main difference between the 3 most common Gacha (lootbox) types on the market? ๐ค โช๏ธ ๐๐จ๐ฅ๐ข๐ ๐๐จ๐ค๐๐ง ๐๐๐๐ก๐ (๐๐ฆ๐ฏ๐ด๐ฉ๐ช๐ฏ, ๐๐ข๐ช๐ฅ, ๐๐ถ๐ฎ๐ฎ๐ฐ๐ฏ๐ฆ๐ณ'๐ด ๐๐ข๐ณ)This is the initial setup introduced in Japan. […]
A new player just stepped onto the board โ and theyโre already backed by some of the biggest names in gaming and venture capital. Tel Aviv-based startup Sett has officially emerged from stealth mode with a total of $27 million […]
In a bold move, ad tech powerhouse AppLovin has proposed a strategic merger with TikTok Global, aiming to unite all assets outside Chinaโnot a buyout, but a next-gen partnership. The pitch? Combine forces to supercharge ad revenue, tackle global data […]
Discover how to scale your iOS app in 2025 by aligning every step of the funnel, from user acquisition to ASO, onboarding, and monetization. Growthย isย multiโchannel,ย multimodal, and deeplyย fragmented. A few years ago, youโd set up an ad campaign, monitor, optimize, and […]
The gaming industryโs next big growth story? Itโs happening in the Middle East right now. Billions in investment. A booming Gen Z population. Government-backed gaming initiatives. A royal family obsessed with games. The region is rapidly becoming the new global […]
What I truly admire about Playrixโs games is their innovative approach to monetization and retention. Let's explore the event that led to fantastic ๐ results according to Sensor Tower data:+32.3% ๐๐๐ฏ๐๐ง๐ฎ๐+44.4% ๐๐๐๐๐+13% ๐๐๐ข๐ฅ๐ฒ ๐๐๐ฌ๐ฌ๐ข๐จ๐ง๐ฌ+16.6% ๐๐๐ข๐ฅ๐ฒ ๐๐ข๐ฆ๐ ๐๐ฉ๐๐ง๐ญ Over the past […]
The fastest-growing mobile games of 2025 (some of these numbers are insane)Hereโs whoโs topping the charts so far this year:๐งฉ Puzzleโข Sort Puzzle (Rollic Games) โ +15,805,000% ๐ขโข Screwdom (iKame) โ +597%โข Knit Out (Rollic Games) โ +1,580,500% ๐ขโ๏ธ RPGโข […]
Hit games arenโt born from just ideas! They scale with relentless data-driven creative decisions over time. Top Casual games of 2024!Let's check 5 things:1- Market is growing rapidly,2- Live ops matter more than ever,3- Long term retention drives IAP revenue,4- […]
A Might and Magic TCG powered by Immutable? ๐ฎ As of April 23, Ubisoft said 'coming soon' to mobile and PC.And, I'm here for it!TGC's and NFTs certainly feel made for each other. ๐As a kid who grew up on […]
Monopoly Go! just did what few mobile games ever could: rake in $5 billion in under two years. Itโs the fastest a mobile title has ever reached that milestone, putting it in the elite club with Genshin Impact, Pokรฉmon Go, […]
A Strategic Power Play Liftoff, the AI-powered engine behind some of the mobile app economyโs fastest-growing names, just secured a new ally in its ascent: General Atlantic. The global investment giant has acquired a minority stake from Blackstone, who remains […]
๐๐ข๐ฅ๐๐๐ง ๐ง๐๐ ๐ฏ๐ฌ%โ๐๐ฅ๐๐ก๐ ๐๐๐๐ ๐๐๐๐ ๐๐ข๐ฅ ๐ฅ๐๐๐ ๐ ๐ข๐๐๐๐ ๐๐ก๐ก๐ข๐ฉ๐๐ง๐๐ข๐ก Blake Robbins and Mitch Lasky argue in Gamecraft Ep.18, "The Mobile Gaming Duopoly," that Apple and Google have squeezed innovation out of mobile gaming. Mobile innovation hasn't vanished; instead, it has […]
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