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‘Freezing Families’ Trend

๐ŸงŠ ๐—ง๐—ต๐—ฒ โ€œ๐—ณ๐—ฟ๐—ฒ๐—ฒ๐˜‡๐—ถ๐—ป๐—ด ๐—ณ๐—ฎ๐—บ๐—ถ๐—น๐—ถ๐—ฒ๐˜€โ€ ๐Ÿ‘ถ ๐˜๐—ฟ๐—ฒ๐—ป๐—ฑ ๐—ถ๐˜€ ๐—ฎ ๐—ต๐—ถ๐—ด๐—ต๐—น๐˜† ๐—ฒ๐—บ๐—ผ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—ฎ๐—ป๐—ฑ ๐—ฑ๐—ฟ๐—ฎ๐—บ๐—ฎ๐˜๐—ถ๐˜‡๐—ฒ๐—ฑ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—ฐ๐—ผ๐—ป๐—ฐ๐—ฒ๐—ฝ๐˜ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ฎ๐—ป'๐˜ ๐—บ๐—ถ๐˜€๐˜€. Why is it mandatory now? ๐Ÿ‘‡ This trend has gained popularity in casual mobile game ads and is mandatory, especially in genres like […]

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Those who buy are more likely to repurchase, so drive those initial conversions!

Unity Report 2025: "Those who buy are more likely to repurchase, so drive those initial conversions!" ๐Ÿ˜  โš ๏ธ ๐—ช๐—”๐—œ๐—ง ๐—” ๐— ๐—œ๐—ก๐—จ๐—ง๐—˜ โš ๏ธ ๐Ÿ˜  This argument has been a subtle pet peeve of mine for years.โš ๏ธ Disclaimer: I acknowledge that the […]

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CPI kills 93+% of mobile games.

CPI kills 93+% of mobile games.13 Creative Video Insights --> Lower your CPI with these: (Also check Bitesize 13!) Creating CREATIVE creatives, is a science! ๐Ÿ‘ฉโ€๐Ÿ”ฌ ๐Ÿ‘จโ€๐Ÿ”ฌ "Someone quote me on this."Here are 13 Personal Insights:1- Early game creatives should […]

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Social Casino LiveOps Strategy

Social casino LiveOps Strategy Here are 15 event types that keep players hooked:(used by top games like Monopoly Go, Coin Master, and Dice Dreams)1. ๐Ÿ† Leaderboard Tournament โ€ข Players collect event items in core gameplay โ€ข Enter a leaderboard for […]

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