Key Metrics Every Mobile Game Developer Should Know

Key Metrics Every Mobile Game Developer Should Know Here are 8 essential KPIs you need to track:1️⃣ DAU (Daily Active Users)- Unique users who engage with your app daily.- How to impact: Regular content updates and improving retention are key.2️⃣ Retention- Percentage of users who continue playing over time.- How to impact: Improve FTUE, progression systems, and introduce meta elements to keep players coming back.3️⃣ Playtime- Average time users spend in the game daily.- How to impact: Deepen the game loop, introduce engaging mechanics, and add social elements.4️⃣ ARPU (Average Revenue Per User)- Average revenue generated per user over a specific period (daily/monthly).- How to impact: Boost conversion rates, add new in-app purchases, and optimize ad placements.5️⃣ Conversion- Percentage of users who make a purchase.- How to impact: Offer targeted offers, adjust prices for different segments, and enhance the perceived […]

Anton Slashcev September 18

Journal

Career Guide for Your First Gaming Job

My career guide to help you land your first gaming job (Everything I've learned and wish I had known earlier)I started from scratch, just like youMy journey into gaming was filled with challengesI want to share everything I've learned to help you land your first gaming jobFollow this guide and make sure to check all the linked resourcesRemember, every step you take brings you closer to your dream job.

Ali Farha September 18

Journal

Developers Overcomplicate Live Ops Games.

Developers overcomplicate live ops games. Listen, it’s not complicated(!) at all:Seriously, it does look complicated,But if you lay high quality foundations,You can make it very simple to succeed. Avoid:✧ Rushed first time user experience,✧ Early game paying player conversion,✧ Real money centered game economy,✧ Copy paste linear content.Instead, focus on:✦ Absolutely flawless new user experience,✦ Proven core game mechanic,✦ Day 1-7-30 retention focus content,✦ Fun but challenging progress.Focus on your players,and watch your complications go away.Your metrics will get better over time.Cheers!PS: There are absolutely masterpiece examples of these games.Special thanks to Anton Slashcev, Sergei Vasiuk and Yağız Gür for inspiring this topic! hashtag#videogames hashtag#gamedevelopment hashtag#mobilegames hashtag#gamedesign

Gökhan Üzmez September 17

Journal

Technical knowledge isn’t just for Game Devs.

Technical knowledge isn’t just for game developers. Managers need it too. I was shocked by some comments on my recent post— some managers don’t realize that game designers don’t need to code to work within an engine. 🤯 That’s why I’m ready to die on this hill: understanding the technical details of game development is critical, even for producers and managers.Why? Because without this knowledge, you’re at risk of making costly mistakes, like:• Hiring only game designers who can code• Expecting 3D models to be animation-ready without rigging and skinning• Assuming a game will run smoothly on all devices because it works on one• Ignoring technical debt until the codebase falls apart• Adding "just one small feature" that could take a year to develop• Delaying QA until the last minute because "finding bugs isn’t a big deal"Some might argue that […]

Anton Slashcev September 17

Journal

Want to break into game development in 2024?

Want to break into game development in 2024? Here’s how to start from scratch:𝗟𝗘𝗩𝗘𝗟 𝟬: Don’t spend a dollar on paid game design courses. → Focus on free, high-quality resources.𝗟𝗘𝗩𝗘𝗟 𝟭: 𝗦𝗧𝗨𝗗𝗬→ Use these resources to build your foundation:𝗬𝗼𝘂𝗧𝘂𝗯𝗲 𝗖𝗵𝗮𝗻𝗻𝗲𝗹𝘀: 🎥 Game Maker’s Toolkit (https://lnkd.in/eV8jiCC3) 🎥 Brackeys (https://lnkd.in/emePzUpy) 🎥 Thomas Brush (https://lnkd.in/e7NFK9vH)𝗕𝗹𝗼𝗴𝘀: 📝 Deconstructor of Fun (https://lnkd.in/eMdVqAPZ) 📝 Gamasutra (https://lnkd.in/e2cFCDBe) 📝 Game Design Skills (https://lnkd.in/ewXVpJ6H)𝗕𝗼𝗼𝗸𝘀: 📚 Flow by Mihaly Csikszentmihalyi (https://lnkd.in/etk_WeP5) 📚 The Art of Game Design by Jesse Schell (https://lnkd.in/eFt9MRdf) 📚 Blood, Sweat, and Pixels by Jason Schreier (https://lnkd.in/ebvmm7Ty)𝗟𝗘𝗩𝗘𝗟 𝟮: 𝗣𝗥𝗔𝗖𝗧𝗜𝗖𝗘→ Apply your knowledge in game jams every month:🕹️ Ludum Dare (https://ldjam.com) 🕹️ itch.io Game Jams (https://itch.io/jams) 🕹️ Game Jam Central (https://lnkd.in/et3fqfrk) 🕹️ One Game a Month (https://onegameamonth.com/) 🕹️ Global Game Jam (https://globalgamejam.org/) 🕹️ GMTK Game Jam (https://lnkd.in/ecSD6V_K)𝗟𝗘𝗩𝗘𝗟 𝟯: 𝗡𝗘𝗧𝗪𝗢𝗥𝗞→ Connect with industry pros:𝗙𝗼𝗿 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀, 𝗳𝗼𝗹𝗹𝗼𝘄: Sergei VasiukGökhan Üzmez Jakub Remiar 𝗙𝗼𝗿 […]

Anton Slashcev September 16

Journal

New Game Dev Reality Check

New Game Dev Reality Check. "Publish fast" isn't always wise.Deadlines? Budgets? Players don't care.Quality beats panic releases. Here's why:1. Assuming you know players' tastes?❌ Wrong.Real insights come from player research.2. Big games = better games? ❌ False.Focus on core gameplay.3. Rushed launch? ❌ It's just "publishing crap."No polish = failure.

Sergei Vasiuk September 14

Highlights

Jobs in Mobile Gaming: 10

🎨 1025 Jobs in Mobile Gaming » 6-13 September 📆 👉🏻 Data from Gamigion.com/jobs 🕺🏻 Dev 💻 Art 🎨 Product 📱 Marketing 🎯 Business 💰 Data 📈 QA ⚒️ 💻 Dev Senior Product Development Manager of CPL Scopely 🇪🇸 Technical Producer - LiveOps Automation Scopely 🇪🇸 Technical Team Lead - Star Trek Fleet Command Scopely 🇮🇪 Senior Engineer - Monopoly GO! Scopely 🇬🇧 Principal Build Engineer - Stumble Guys Scopely 🇪🇸 Principal Gameplay Programmer, Clash Royale Supercell 🇫🇮 Senior Game Programmer, Clash of Clans Supercell 🇫🇮 Junior С++ Software Engineer (UI) Playrix 🇲🇪 🇷🇸 🇬🇪 Lead Unity Software Engineer (Gameplay) Playrix 🇪🇸 🇬🇪 🇨🇾 🇪🇺 🇹🇷 🇱🇹 🇮🇱 🇲🇪 🇷🇸 Senior Unity Software Engineer (Gameplay) Playrix 🇱🇹 🇪🇸 🇮🇱 🇨🇾 🇪🇺 🇹🇷 🇲🇪 Engineering Manager 2 Zynga 🇮🇳 Gameplay Engineer 2 Zynga 🇮🇳 Senior Software Engineer 2- Unity Zynga 🇮🇳 […]

Gamigion September 13

Journal

Korean Indie Games: Pioneering Global Success

Korean indie games are making waves in the global gaming industry. In recent years, several Korean indie titles have gained recognition and acclaim across the world. Let’s explore some of the standout ones. The Devil Within: Satgat Developed by Newcore Games, The Devil Within: Satgat blends traditional Korean culture with a post-apocalyptic narrative, creating a unique and immersive gaming experience. Set in a fictional Joseon era, the game tells the story of ‘Kim Rip’, a loyal bodyguard betrayed by his comrades and driven by a desire to restore justice in a world overrun by demons. The game draws heavily on Korean historical themes while incorporating dark fantasy elements. The title Satgat refers to a traditional Korean hat worn to protect against rain, snow, or sunlight, adding a cultural layer to the game’s aesthetic. The Devil Within: Satgat has received numerous […]

Myoungwon Kim September 12

Journal

Game Development is complicated

Did anyone else get kinda blown away at first but how much more complicated gamedev is than you might imagine?

Willem Delventhal September 12

Journal

WOW with Creativity: Top 15 Websites by Gaming Studios

Before all, it's not like Pocket Gamer Awards or so, we're talking about personal taste here. Just lower the expectations 😅 Though, isn't it just weird not many people talk about this? You Think Mobile Gaming = FUN & COOL? Lezgo. 🕺 #1 Illusion Labs In-game moments feel like movie scenes. High-quality visuals - cinematic experience. Potential to DOMINATE if all turned into videos. #2 Gameloft Smooth design with relaxed vibes. Asphalt trailers make you want to race. Flawlessly polished and well-structured. #3 InnoGames Simple design with a surprising twist. Trailer videos are a must-watch. Subtle, but engaging. #4 Scopely Fun, smooth animations with familiar game characters. Engaging and inviting. Scrolling animations add extra fun. #5 TutoToons Overflowing with adorable characters. Cute animations everywhere. Instantly heartwarming and fun. #6 Wildlife Studios Cool transitions showcasing game moments. Hover for instant game […]

Ömer Yakabagi September 11

Journal

Cover Letter Template

Willem's Week of GameDev Resources: Day 4! Today I'm sharing a cover letter template! Struggling to write the perfect cover letter? We got you! ➡ Get it hereI'm at Burning Man this week and completely out of contact! To continue to spread the love, I have scheduled a single, highly valuable Game Development or Careers resource to be posted every day on my behalf.

Willem Delventhal September 8

Journal

Impulse – Brain Training Scaled to $6 M A Month

Impulse - Brain Training scaled to $6 Mil. a month 🤑 overall revenue with around 3 Mil. downloads a month. It's the current downloads & revenue leader in the health & wellness category. Why are we talking about it? Because in the end this a collection of hypercasual games 🕹 posing as an app to improve your brain 🧠. What a difference a change of expectations makes 😁.The impulse goes a long way to make sure everything looks like a health improvement app rather than the typical hypercasual game. Every day you complete a set of 3 games as part of your "training program". These are categorized into different cognitive areas such as Memory, Mental Math ➗, Problem Solving, and Attention (30 different ones). After you have done your daily training you can still play different games, but only 6+1 […]

Jakub Remiar September 7

gamedevelopment

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