Top Arcade Subgenres (2015 to 2025 YTD)

The Arcade genre has shown steady growth, with a 22% year-over-year (YoY) increase in monthly IAP revenue in August 2025, reaching $73M 💪

The largest subgenre is Arcade Clicker/Idle, accounting for 38% of lifetime Arcade revenue. In 2025 it plateaued at around $28M per month, led by Gold and Goblins: Mining Games. Back in 2024 it also saw a spike from Idle Zombie Miner: Gold Tycoon and Office Cat: Idle Tycoon.

Rhythm is the second-largest subgenre, averaging $12M monthly revenue and representing 35% of lifetime Arcade revenue. Its leader, QQ Dance Mobile – Heart-Choice Season (QQ炫舞手游-心选季), holds 18% of lifetime Rhythm revenue 🎶

The one to watch is Eat & Grow, which grew 8x YoY to $8.4M in August 2025. Growth took off in 2024 thanks to All in Hole: Black Hole Games, now driving 28% of lifetime Eat & Grow revenue and 70% of monthly revenue in August 2025.