U.S. Economy Shapes Mobile Gaming’s Future
𝗠𝗼𝗯𝗶𝗹𝗲 𝗚𝗮𝗺𝗶𝗻𝗴'𝘀 𝗦𝘂𝗿𝘃𝗶𝘃𝗮𝗹 𝗶𝘀 𝗠𝗮𝗿𝗿𝗶𝗲𝗱 𝘁𝗼 𝘁𝗵𝗲 𝗨.𝗦. 𝗘𝗰𝗼𝗻𝗼𝗺𝘆. 𝗜𝘁 𝗦𝗵𝗼𝘂𝗹𝗱 𝗔𝘀𝗸 𝗙𝗼𝗿 𝗔 𝗗𝗶𝘃𝗼𝗿𝗰𝗲 If you're European, you need the U.S. economy to grow. If you're Canadian, you need the U.S. economy to grow. This sobering reality underscores nearly every Western mobile development hub today: for mobile gaming to grow, the U.S. needs to grow. Although optimistic narratives from developing markets like India and Brazil are abundant, their growth rates still pale compared to the U.S.'s real spending power growth. For the foreseeable future, it's U.S. or bust in mobile gaming, a reality suggesting mobile gaming doesn't control its destiny. Political literature in the early 2000s enthusiastically promoted the BRIC nations (Brazil, Russia, India, and China) as future economic powerhouses. Since then, however, these countries have largely underperformed expectations. Rather than converging with the U.S., the gap has widened, […]
