How to Set Up Meta AdROAS Campaigns

✅How to Set Up Meta AdROAS Campaigns✅

I wanted to highlight a recent episode of Two and a Half Gamers in which Matej dives into how AdROAS campaigns work on Meta. If you’re looking to boost your ad revenue and optimize your user acquisition strategy for ad-monetized apps, this feature is definitely worth exploring! 💰

Some highlights:

🎯 Target High-Value Users: Optimize your campaigns to reach users who contribute the most through ad views.
📱 Android Focus (for now): Currently available for Android campaigns due to iOS privacy limitations.
📊 Data-Driven Optimization: Requires a minimum of 15 attributed ad impression events with value in the last 28 days.
📈 Proven Results: Early adopters have seen higher ROAS, improved retention, and more balanced monetization.