CPI kills 93+% of mobile games.

CPI kills 93+% of mobile games.13 Creative Video Insights –> Lower your CPI with these: (Also check Bitesize 13!)

Creating CREATIVE creatives, is a science! 👩‍🔬 👨‍🔬
“Someone quote me on this.”

Here are 13 Personal Insights:

1- Early game creatives should be actual gameplay:
–> a Iteration of mid long level gameplay.
–> b Fast complete on an early level.

2- Majority of videos fail to communicate players:
–> a Check your avg view on your creatives.
–> b Impress within few seconds.
–> c Colors and Movements are all you need.

3- Fail videos comes with different variations:
–> a Too complex to solve.
–> b Obvious solution, still cant do it.
–> c Absolute non-sense.

4- Real Life mix with gameplay usually works:
–> a They are unreliable long term.
–> b CTR needs to be checked every 12 hrs.

PS: IF you are constantly getting 3-5 dollars, you are not alone, u’re in that 93%. Keep grinding.