Bite Size Insights: Puzzle #33

• One strong metric in your first test, what to do now?
• It’s the most exciting moment in early testing:

First goal is always getting enough players.
50 per day is minimum, higher the better.

Here is a quick chart on what to do:

↳ High CPI – High d1 retention
✅ Do gameplay videos with different scenarios.
⛔ Don’t do anything too fancy or crazy early on.

↳ Low CPI – Low d1 retention
✅ Do focus on core mechanic and onboarding
⛔ on’t change entire game assets or mechanic

↳ High d1 retention – Low d0 playtime
✅ Do improve game performance and difficulty
⛔ Don’t add new mechanics immediately

↳ High d1 retention – Low d7 retention
✅ Do re-organize your level buckets and features
⛔ Don’t add new mechanics or boosters

↳ Low d1 retention – Low d0 playtime – High CPI
✅ Do get yourself an Appmagic account
and start analyzing your competitors.
⛔ Don’t keep testing with gut feelings

↳ High d0 playtime – Low d1 retention
✅ Do re-organize your levels and add tutorial
⛔ Don’t add more boosters and levels

Cheers!