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Puzzle Insights #18

Gökhan Üzmez

5 typical old vs new generation of mobile publisher mindset on the new production for game devs (4 will surprise you) :

As an ex big publisher professional myself,
I listed 5 things to help you understand.

Old – 1
Puzzles are high CPI, don’t do it.
New – 1
Puzzles are high retention, go ahead!

Old 2
We need the game yesterday, rush!
New 2
Take your time till its actually playable.

Old – 3
Let’s randomly generate 100 cpi videos.
New – 3
Strategically align 4 selected creative videos.

Old – 4
Levels don’t matter, produceral generated works.
New – 4
Level design above all, craft it carefully.

Old – 5
We will let you know what works so you do it.
New -5
Watch the market and innovate on your own, as well.

Carefully follow your competitors and
Innovate on your own pace,
Create your next hit!

Bite Size Puzzle 18 with 6 new puzzle games
To watch, play and learn from. All fresh!

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