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Epic Plane Evolution: Voodoo’s HyperCasual Revival

Felix Braberg

We’ve all heard it: HyperCasual is dead. But in mobile gaming, nothing ever really dies without a revival.

🔥 Voodoo’s Epic Plane Evolution is generating $29,000 per day in IAPs and an impressive $140,000 per day in ad revenue.

  • 80–84% ads, “minimal” IAP
  • 100K+ daily downloads, ~13 mins daily playtime
  • VIP & gem purchases only on iOS → 85% of revenue from Apple
  • Basic hypercasual creatives (gates + crash gameplay)

Why Vietnam will clone this and add IAP depth

The loop is simple but highly effective:
• Shoot airplanes and pilot them downrange to finish levels
• Earn coins based on distance
• Use coins to upgrade your plane, sling, or income
• Runs last just 20 to 30 seconds

Then comes the monetization design:
• After each run, players can watch a Rewarded Video to double coins
• Skip it, and you are shown an Interstitial

With short gameplay cycles and slow progression, players consume approximately 10 RVs per day, plus 10 Interstitials, resulting in a near-perfect balance between engagement and monetization.

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