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Michael Kopelovich

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Putting emoji in your App’s name?

Wait… you can actually put emojis in your app’s name? Just noticed the ⚔️ icon in Empires & Puzzles — and apparently it’s not some weird glitch. It’s part of the app name itself!Had no idea this was a thing, but turns out developers can use emoji or symbols in their App Store titles, and they’ll show up right on your home screen.Cool little trick for standing out — and now I’m curious how many other games do this…

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An event gated behind a paywall, from Coin Master.

📆 Here’s another example of an event gated behind a paywall — this time from Coin Master. 🎁The Rewards Road event locks progression until you make a one-time purchase, after which you can start collecting rewards along the path.✅It’s a similar strategy to what I saw recently in MONOPOLY GO!, and likely another A/B test to measure monetization impact vs. friction.

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Interesting twist on daily goals in Cake Sort by Lion Studios.

🎯 Saw an interesting twist on daily goals in Cake Sort by Lion Studios! Before starting the week, players get to choose their daily XP goal, and the rewards scale up based on how many days they stick with it.✅ Flexible goals📆 Progress resets weekly🎁 Bigger chests for longer streaksI’ve seen this goal-setting approach before in Coin Master and Travel Town — but usually in limited-time live-ops events, not in daily or weekly task systems.Nice mix of personalization and retention — and the UI keeps it light and motivating.

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Missed a day in your daily login streak?

🎁 Missed a day in your daily login streak? No worries — watch an ad and recover your rewards! Saw this clever implementation in This is Blast! by Voodoo. Instead of punishing players for missing a day or forcing them to start over, they offer a simple recovery option via rewarded video. 💡It’s a smart and fair mechanic that turns a missed session into a moment of re-engagement — and monetization.

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Really liked this small UI touch in Block Jam

Really liked this small UI touch in Block Jam 👇 When you're down to just 1 space left on the board, the game highlights it in red AND adds arrows pointing to your available boosters — a clever way to nudge players toward using them.It might show up a bit too often, but still an interesting example of soft pressure through visual cues.

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Upgradable Piggy Banks: Long-term Monetization Layer?

I see a bunch of games testing upgradable piggy banks, and it’s an interesting take on a well-known mechanic. 🐷💰 Instead of a static one-time offer, these piggy banks level up after each purchase, increasing their storage cap and giving players more incentive to keep breaking them.Below are two examples from Candy Crush and Legend of Slime, each adding its own twist. Curious to see if this becomes a more common long-term monetization layer!

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Make ANY purchase and get rewarded?

🛒 Make ANY purchase and get rewarded? Saw this “Shopping Craze” screen in Fish of Fortune and loved how clear and generous it feels. No tiers. No complexity. Just 'buy anything' and get bonus rewards.It’s a smart nudge — especially for hesitant spenders who might just need that extra push.Quick, colorful, and straight to the point.

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The Power of Partnership: Mobile Gaming Collaborations

Welcome back to The Power of Partnership, where we explore the boldest and most imaginative collaborations in mobile gaming. In this edition, we’re spotlighting IP crossovers that range from viral meme madness and anime legends to sustainability-driven challenges that plant real trees. Whether it’s the world of Naruto arriving in Mobile Legends or Skibidi Toiletsinvading Stumble Guys, one thing’s clear—brand partnerships are getting bigger, bolder, and more meaningful than ever. Let’s dive into the latest round of collabs that are shaping how players engage with their favorite games and franchises. MONOPOLY GO! x Star Wars From May 1 to July 2, MONOPOLY GO! takes a leap to a galaxy far, far away in an epic collaboration with Star Wars. This limited-time event transforms the familiar MONOPOLY GO! universe into a sci-fi playground filled with iconic characters, cosmic challenges, and nostalgic […]

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