9 truths about game product management.

Every successful game studio knows these 9 truths about game product management. Do you? Most developers learn these the hard way:Success isn’t just about great ideas;It’s about data driven executionand adapting to the market.Here is the reality: Playing other games all day can be exhausting,Adding features is almost a rocket science,Creativity without data means nothing,Launch day is actually the beginning,Success is a marathon, not a sprint,Flawless game balance is a myth,Communication is everything,Making games is not easy,Players are always right.Which one is the most underrated?Cheers! #gamedevelopment #productmanager #videogames

Gökhan Üzmez February 1

Journal

Top Grossing Mobile Casual Games

Success in mobile games isn’t a result of just a new idea.It’s about data driven creative decisions over time. By looking at top Casual games of 2024,You can see 5 things:1- Market is growing rapidly,2- Live ops matter more than ever,3- Long term retention drives revenue,4- Puzzles are still leading the casual games,5- Player segmentation boosts profits significantly.Data: AppMagic#gamedevelopment #videogames #tech #mobilegames

Gökhan Üzmez January 23

Journal

Game Economy Loop

Better game economy means better retention. Why? The best game design lesson you’ll see today: A player-focused economy strikes a fine balance:1. Room to grow and grind.2. Fun and satisfaction in spending.If you lose this balance, you lose the player.At the core of every GREAT game economy,is a main currency loop that flows.1. Players earn resources through gameplay,2. Resources feed into upgrades, and rewards,3. Currencies drain (or convert) back into gameplay.How do you perfect this loop?✦ Track player behavior: ↳ Use data to identify spending and earning points.✦Excel sheets are your best friend: ↳ Map out EVERYTHING.✦Iterate based on data, often:↳ Adjust to maintain engagement.Combine this with fun, engaging game mechanics, and you get yourself a ticket to a successful game After all, Every successful game achieves one thing:Perfect economic balance.

Gökhan Üzmez January 21

Journal

Most Downloaded 2024 Release Puzzle Games

If new game alerts were paid in 2024, I’d be writing this on my private jet, thanks to color sort puzzles. What do you mean you don’t get new game alerts?If you’re competing in this market, Which by now, I assume you are because you’re still readingit’s about time to subscribe to AppMagic.Competitors keep those new puzzle games coming,In fact, as you read this, another color-sort game Has been probably released for testing.As the majority stayed in the “Color” lane in 2024,How much will they scale in 2025? Let’s see who’s really going to take off.

Gökhan Üzmez January 20

Journal

Top 10 Turkish Mobile Game Publishers

🇹🇷 Top 10 Türk mobile game publishers you need to know!What makes a publisher successful in your eyes? We, have been rapidly growing over the years.While getting faster in game production,Adapting to the marketing trends is a MUST.These studios not only mastered the development,They also kept their marketing uplift.Now that’s the challenge.Now that’s success… 🥂 Cheers!Data by AppMagic as always. PS: These publishers/self publisher developers have all different strategies.DM for deeper conversations. Data is worldwide, numbers are approximate estimations, rounded for better display.Not included in game ad revenue, which can significantly change the listing. #gamedevelopment #videogames

Gökhan Üzmez January 16

Journal

Best of 2024: Top Numbers

📊 Revenue, players, and strategy: meet the 2024’s mobile champions. Cheers! PS: AppMagic for data.

Gökhan Üzmez January 13

Journal

Game Testing GEO Guide 101

🗺️ My Game Testing Geo guide simplifies success. Here is the ultimate reason for testing: Save on User Acquisition whilegetting accurate player data.That's literally the core of it. 🗿Making every dollar count.Pivot your game early on.Optimize fast.PS: Philippines losing their ‘’testing country”due to their new regulations and low-tech usage( low fps or too many crash issues)

Gökhan Üzmez January 11

Journal

2024 Top Hypercasual Mobile Game Publishers

2024 Top Hypercasual Mobile Game Publishers charts and my analysis, is a good start for 2025. Numbers tell a story... Does Revenue per Download really matter?Looking at the charts:↳ We have Rollic leading the hybrid-casual transition.Abi Game, Boombit, Lion and Voodoo following,↳ Tapnation, Supersonic, Supercent and Kwalee holding on to Advertisement Revenue tight.↳ While Azur dominated worldwide downloads,they are also depending on the Ad revenue as well.↳ Looking at Western revenue,Azur and Say Games leading, while Rollic stillholding the revenue per download flag.↳ Abi Game’s rise in the west is noticeably high,And they are generating games on every genre. ↳ The most crucial thing here is that whileAzur, Say Games, Rollic and Abi Games Studiotesting new games very often, other studiosrely on their existing titles.↳ When it comes to Homa, Boombit and Crazylabs,further analysis should tell more about them.All quickly made […]

Gökhan Üzmez January 7

Journal

Your favorite Game to play in 2024?

I asked 6 more game industry experts, 6 more games. What is your favorite game to play in 2024? Part III: Arin, Sr. Talent Marketing Specialist at Blizzard,Picks a top notch ARPG DLC, dark and intense…Anton, Executive Game Producer, Picks an innovative mobile game called:Cup Heroes by Voodoo, casual take on a Roguelike RPG, definitely worth checking out. Ömer, Founder of Gamigion,Goes with another dominating mobile RPG,Cappybara GO! RPG clashes social casinoWith adventure and innovation. Joe, Head of Talent at Play Ventures,Goes with everyones fav indie card gameBalatro, is an excellent choice. Ryan, marketing partner at A16Z picks UFO 50, collection of retro art game console style gamesHe always pushes me to think with His newsletters, did it again with his game pick.Mariusz, CEE of Mobile Gaming at GoogleLoves Monopoly series, and picks Monopoly GO!Many thanks to Part III contributors ofGame […]

Gökhan Üzmez December 23

Journal

Experts’ Favorite Games of 2024

What is your favorite game to play in 2024?I asked 5 Game Industry Experts, here they are: Matej , UA and Marketing Consultant,Capybara Go!You know him from two & a half gamers,His pick is an absolute revenue making machine,Scaling big time in mobile platform, Eric, Principal at Gossamer ConsultingWorld of Warcraft: The War Within.‘’Even after 20 years, WoW remains the gold standard for the MMO genre.’’And he is absolutely right.This particular expansion features‘’ ↳ a compelling storyline ↳ innovative additions like scalable Delves, ↳ the Hero Talents system, ↳ and Warbands for shared character progression’’ Renata, Head of PR at UGC NinjaRoyal Match by Dream GamesShe is particularly interested in Level and progress system, and as she isAround lvl 777, it’s safe to say she is addicted.Sergei, LiveOps Director Wargaming,Astro Bot and also mentioned Helldivers 2.We know he like spending […]

Gökhan Üzmez December 18

Journal

6 Major Game Studio Differences

Understanding these 6 major studio size differencesin game development, helps making better games. Indie vs AA vs AAAAll have their ownAdvantages, andDisadvantages.Key is to usethem wisely.Fun* = Fun has many meanings for many different players.

Gökhan Üzmez December 16

Journal

250.000 roles related to Game Design

There are over 250.000+ roles related to game designYet number of game economy designers remains unknown. Here is why A game economy designer:Crafing the virtual world’s financial systemto keep players engaged and the game balanced.Part of the game design, NOT monetization, yet.They ensure the game’s rewards, currencies,and monetization are seamlessly integratedto enhance player experience and drive revenue.Thats where the monetization comes in to play.This magical role is called:❇ Game Economy DesignerHowever,Depending on the size of teams and games,These duties fall under other roles such as❇ Game Designer,❇ Product Manager,❇ Game Developer,That’s is why we can’t know theexact number of game economy designers out there!But we do know that every gameNeeds a ''solid economy''To keep players engagedAnd make profit while doing so! So the awesome developerscan keep making more games! YAY! PS: Number of game economy designers are on the rise, […]

Gökhan Üzmez December 13

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