Blocking App Store Competition: EU Hits Apple With $570M Fine
Apple’s $570M Reality Check Here Apple just got a €500 million wake-up call from the EU for violating the Digital Markets Act (DMA). At the heart of it? Anti-steering practices. The tech titan blocked developers from guiding users to better deals outside the App Store, breaking the DMA’s rulebook on fair play and consumer choice. Despite attempts to dodge the rules with workaround terms, Apple still took a cut, even when developers linked to external stores. Now, the EU demands a full stop: remove all restrictions and don’t even think about repeating the stunt. Apple has 60 days to clean up or face rolling penalties. Epic Weighs In Epic Games cheered the ruling, urging other global regulators—from the UK to Brazil—to follow suit. They say it’s time to break Apple’s grip on digital markets and restore real choice and innovation. […]